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The Life of a Party – A Fashionable Q&A With New York Event Planner Larry Scott

In NewsWhistle’s weekly question-and-answer series, Clara Morgan speaks with some of her favorite influencers and finds out more about their lives and careers.

This week, Clara speaks with events planner extraordinaire Larry Scott of Lawrence Scott Events (LSE) who, aside from producing unforgettable parties for the A-listers, also volunteers his services and expertise to a long list of charities, including Make–A–Wish, the Feinstein Institute, Live Out Loud, Forward Face, City of Hope, and MS, to name a few.

A native New Yorker, Larry started his career in catering before opening one of Long Island’s most successful restaurants, Larry and The Redhead, in 1989. Later that same year, he established Lawrence Scott Events out of his love for hospitality and eye for design and detail.

Larry instantly gained a reputation for his exceptional, one-of-a-kind celebrations. LSE has since grown to offer events all over the tri-state area and the east end, with high profile clients such as Michael Bolton, Judge Judy, Donald Trump, Howard Stern, Vera Wang, and John Varvatos.

Philanthropy is a cornerstone of Larry’s business and LSE supports over 30 charities annually. Past events Larry has produced and clients/causes he continues to support include Make-A-Wish’s annual Night of Wishes gala, which he has supported for 26 years, UJA-Federation’s Summerfest concert and cocktail party, Northwell Health’s Summer Concert Series and Hamptons Magazine’s annual summer kickoff party. He also produces a glittering array of private soirées.

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Larry Scott; Photo Courtesy of Terri Diamond

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1. When and how did you first get into event planning? Is it something that you always knew you wanted to pursue? 

I was raised in the food industry. My parents had luncheonettes around Manhattan, and I was inspired to study restaurants and hotels, then went into catering and design work—I wanted everything to come together.

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2. What is the biggest challenge you have overcome professionally? How has that impacted the way you work today?

I always wanted to be different and not follow the crowd.  My idea was to be the original, not the franchise that follows the original.  The challenge is staying current and not waiting for people to say it is okay to do something.  I like to set the trends and lead, and not worry about what others may think.  LSE prides itself on original, one-of-a-kind parties and we achieve that by being different.

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Photo Courtesy of Gruber Photographers    

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3. You are known for extraordinary and out-of-the-box events. What is the most memorable event you’ve produced? Where did you get the idea and inspiration for that event?

Each event is different and tells a story.  In life you experience different things and at some point they come together to impact my work.  I like to mix — the high and the low and connect the dots from everything I’ve experienced.  Anyone can have food, music, and a crowd but it is what you do with those elements — I connect them together in a way that reflects life.

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4. What is the biggest trend in event planning today? And what is the next big thing?

Don’t hold guests captive — it’s not about the overtime.  Tell your story and have people leave saying it was great and wanting more.  It used to be about overtime — now people want hors d’oeuvres, dessert and a great party in-between where they sit for one course.

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Photo Courtesy of  Felix Feygin, Fred Marcus Studio 

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5. Tell us something that people do not know about you. 

I can’t tell you, then people will know.

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 6. How would you describe your style?

Phillipe Starck meets Marie Antoinette.

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 7. Name your favorite… 

a. Fashion Designer: Dolce & Gabbana, John Varvatos.

b. Artist: The music of Billy Joel & Elton John, because they tell stories.

c. Outfit: Shorts and tee shirt.

d. Cologne/Fragrance: Rochas.

e. Movie: An Officer and A Gentleman, Pretty Woman, Ghost.

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Photo Courtesy of MAIKE SCHULZ, Gruber Photographers    

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8. Who is your style icon? Where do you find your style inspiration? 

I like mixing the ridiculous with the sublime, the high and low.  A great pair of jeans with a tuxedo shirt; rocker meets formal.

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 9. What is your favorite restaurant in the world? What is it you love about it and what is your favorite dish?

It used to be Elaine’s –I don’t think I’ll ever feel more at home.  The restaurant had a great vibe and you went for supper.  Today I like Craig’s in LA.

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 10. Name your favorite vacation spot and hotel? What makes these places so special?

Greece and Turkey. The Mykonos Grand Hotel & Resort and the Four Seasons Hotel Istanbul at the Bosphorus.

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Photo Courtesy of Gruber Photographers    

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11. Which three items can you not live without?

Gym, ketchup, a bathroom.

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12. What song can you listen to on repeat? Why this particular song and artist?

“Come What May” from Moulin Rouge.  My love of life and of people have no boundaries and this song personifies that.

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13. If you could meet anyone in the world, who would you like to meet? And why? 

I’d like to meet my father again, as a man.

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Lead-In Image (above) Courtesy of Gruber Photographers